Nobody warned us that Korean television would become one of our favorite parts of living here — but here we are, losing entire evenings to commercials and comedy skits that are genuinely funnier than most things on American TV.
We have spent a ridiculous amount of time staring and laughing at funny commercials and comedy skits… here are a few of the latest. 10 minutes before the show are commercials, then there are none interrupting the show.
(this one is on all the time!)
Q: What is Korean television like compared to American TV? A: Wildly different and honestly better in a lot of ways. One of our favorite things is that Korean TV runs all its commercials before the show starts and then plays the entire program uninterrupted. No mid show breaks. No cliffhangers cut off by car insurance ads. Just pure uninterrupted viewing which feels like an absolute luxury.
Q: Are Korean commercials actually funny? A: Genuinely yes — and in a completely different way than Western advertising. Korean commercials lean into physical comedy, absurdist humor and surprisingly emotional storytelling. We found ourselves rewatching them repeatedly just for the laughs which is something we have never done with American commercials.
Q: What Korean TV shows should expats watch while living in Korea? A: Korean variety shows are a great starting point — they are physical, visual and funny even without understanding the language. Korean dramas are also wildly addictive and a fantastic way to pick up the language naturally while being thoroughly entertained.
Q: Does Korean TV have English subtitles? A: Most Korean broadcast television does not have English subtitles. However many Korean shows and dramas are available on Netflix and other streaming platforms with full English subtitles making them very accessible for international viewers.
Q: What is the best thing about living in Korea as an expat? A: Honestly the little unexpected joys — like discovering that Korean commercials are funnier than most comedy shows back home. Life in Korea is full of these small delightful surprises that make every ordinary day feel like an adventure.
More from Korea
More from Korea
Remarkably livable once the initial adjustment passes. Korea is safe, efficient, and genuinely welcoming to families. The food culture is extraordinary. Kids adapt faster than adults to the language and social norms. Most expat families describe Korea as having raised their standard for what a city should offer.
The children’s museums in Seoul are world class. Korean street food is an adventure for kids of all ages. Palaces and traditional villages give history a physical form that works for children. Jjimjilbang family spas are a uniquely Korean experience worth trying. And the playgrounds and outdoor spaces in Korean cities are genuinely excellent.
Korea is excellent for adventurous young eaters. For picky eaters it takes adjustment. Korean fried chicken is universally beloved. Kimbap rice rolls are approachable for most kids. The spice level can be managed by ordering milder dishes. Street food culture especially tteokbokki corn dogs and hotteok pancakes is a huge hit with children.
Apps like Duolingo and Pimsleur help with the alphabet and basics. Language exchange partners are available and Koreans are generally patient and appreciative of any effort. Formal classes exist in every major Korean city. Kids pick up Korean in school environments much faster than adults do in language classes.
Pros: extraordinary safety, excellent public transport, amazing food at every price point, strong medical system, and a culture that genuinely values family. Cons: language barrier for adults, high academic pressure culture that affects international kids in local schools, air quality issues especially in spring, and the social insularity that can make deep friendships with Koreans slow to develop.
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[…] We have done a few blogs with the commercials in Korea , and here…that cracked us […]